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Compare the UK's Best E-commerce Platforms

Which e-commerce platform meets your needs?

An e-commerce platform is all about driving sales. This is your store, where your customers come to shop. What does that mean? Firstly, it should be easy to get an overview of your offerings – what you sell. Secondly, placing an order should be straightforward. Factors such as price, user-friendliness, and flexibility are three important aspects to consider when you compare and choose an e-commerce platform. Your chosen solution should be able to scale up and handle peak times effectively.

If your business is rapidly growing, a “headless” platform might be the best fit. This means separating the appearance of the digital store from the business processes behind it. This way, you can customize your solution and all the underlying features, avoiding feeling locked in. You can choose the best e-commerce platform for payments, the best content management provider, and so on.

As you can see, there is a lot to consider before choosing the best online shop platform for your business. It can be easy to focus solely on appearance, but the underlying business logic and user-friendliness are incredibly important for everything to function optimally. It takes time and can be costly if you need to switch e-platforms. Therefore, make sure to do your homework – read up, write a requirements specification, decide on a budget, and think about what you must have and what you might be able to do without. Compare e-commerce platforms and choose the best provider based on your needs and requirements.

What should I consider when choosing an e-commerce platform?

Choosing an e-commerce platform is not a decision to be made lightly, but following a few simple tips can make it easier:

Easy setup
This is your store – in digital form! The store must have an appealing appearance, and it should be easy to place an order and understand all the steps involved. Navigation should feel clear, and a purchase should be able to be completed without any complicated steps. Payment should be straightforward.

Mobile-friendliness
Your customers should be able to find you wherever they are, whether they are on the bus, scrolling on the sofa at home, or standing in line at the grocery store. The design and features of your e-commerce platform should work well on mobile devices, so you don’t miss any customers.

Scalability
What are your goals for the business? Find an e-commerce platform solution that you can grow with and that can scale up. Don’t forget that the platform should handle higher traffic during peak times. You don’t want a platform where the underlying technology is shaky and fragile, hindering your growth.

Need more help? Compare and find the right system here with us at BusinessWith.

Compare e-commerce platform providers

Quick Guide

List of 20 different E-Commerce Platforms

An all-in-one commerce platform to build, manage, and grow retail, wholesale, and enterprise stores globally.

Learn more about Shopify

A scalable, secure e-commerce platform delivering headless APIs, PWA/responsive frontends, AI personalization, robust PIM/OMS and integrations to accelerate B2B online sales and self-service.

Learn more about Intershop Commerce Platform

PrestaShop is a fully customizable ecommerce solution offering modules, themes and multistore features to create, manage and scale online retail operations worldwide.

Learn more about PrestaShop

Wix is a cloud-based website builder and CMS that allows users to create websites using drag-and-drop tools and pre-designed templates.

Learn more about Wix

BigCommerce is a cloud-based ecommerce platform offering open APIs, headless commerce, powerful marketing tools and enterprise-level security to grow sales and reduce complexity.

Learn more about BigCommerce Platform

A subscription-based, responsive SaaS ecommerce solution offering setup, design, marketing, and ongoing optimisation to drive sales and growth.

Learn more about EKM

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A single-license, extensible B2B commerce platform with native CRM, marketplace, PIM integrations, advanced workflows, pricing engine and headless capabilities for complex, high-SKU B2B operations.

Learn more about OroCommerce

A connected commerce operations platform for centralized management of product listings, inventory, orders, and retail media campaigns across 420+ marketplaces

Learn more about Rithum

Salesforce Agentforce is an AI agent platform and CRM that builds, deploys and manages autonomous agents integrated with Customer 360, Data 360 and existing workflows to automate tasks and improve customer and employee experiences.

Learn more about Salesforce

We deliver WooCommerce, Magento and our Sellerdeck Desktop platform solutions, plus integrations and services to increase traffic, conversions and AOV for ecommerce businesses.

Learn more about Sellerdeck

An all-in-one ecommerce solution offering responsive themes, powerful marketing tools, multi-channel selling, and expert support to drive online sales.

Learn more about ShopWired

Wix offers a SaaS website builder with AI tools, templates and integrated eCommerce functionality to create and manage online presence.

Learn more about Wix Website Builder

An AI-first, headless digital commerce platform that unifies channels, powers fast scalable checkouts, inventory and personalization for enterprise growth and agentic commerce integration.

Learn more about commercetools

Ecwid provides a cloud-based ecommerce platform with centralized inventory, order management, multi-channel selling, and marketing automation to grow businesses worldwide.

Learn more about Ecwid

OpenCart is an open-source PHP-based platform for creating, scaling and running online stores

Learn more about OpenCart

Shift4Shop is a turnkey, feature-rich eCommerce solution providing website building, product and order management, marketing tools and secure payments to launch and grow online stores.

Learn more about Shift4Shop

An all-in-one website builder and ecommerce platform with templates, AI tools, and integrated features to create, manage and grow online stores, blogs, portfolios, and services.

Learn more about Squarespace

An SaaS ecommerce website builder offering responsive themes, inventory management, payment processing, SEO tools, marketing automation and integrations to power online sales.

Learn more about Volusion

Weebly is a website builder and CMS that provides simple tools for creating websites, blogs, and online stores.

Learn more about Weebly

WooCommerce is an open-source ecommerce platform built on WordPress, offering extensible, headless-capable, fully customisable online stores.

Learn more about WooCommerce

Quick Guide

Compare e-commerce platform providers

Depending on whether you work in retail or perhaps run a brand, you have different needs when looking for an e-platform to help sell your products or services. How much do you want to do yourself? Are you looking for a SaaS solution that can get started quickly? If you are a larger company, involve several people with different skills or roles to understand the various needs. Your primary goal with the e-commerce platform is what primarily drives your choice.

Consider the different flows that are important to you – such as content and distribution. You want to be able to grow with your platform and for it to be scalable. The market for e-platforms has grown rapidly in recent years, and it is now easy to start an e-commerce business. If you feel very new to the field, a tip is to actually take an e-commerce course before you choose – or contact us at BusinessWith for advice. You are also welcome to start comparing the different solutions directly through our smart comparison service.

Our top three tips when making your choice:

Do your research – thoroughly.

Choosing a platform is a significant decision, so make sure to spend time comparing and evaluating the different solutions.

See what others say.

References from other customers are important. Find reference customers and ask them what they think of the platform.

Customer service.

Good support and assistance from the provider is something you won’t want to be without.

Description of e-commerce features

Analysis tools

A common functionality in e-commerce platforms. Enables you to analyse your e-commerce.

CMS/ publishing tools

Creating an effective e-commerce business requires the ability to manage content. Many e-commerce platforms therefore have a CMS (content management system) tool. The quality however can vary greatly!

Customer groups/ segmentation

Enables you to segment customers and thus find the best customer segment for your e-commerce. A very important and commonly used functionality.

Customised product recommendations

A great feature for e-commerce is to make so-called smart product recommendations. Something that some e-commerce platforms offer is an AI that can drive recommendations for their customers. A good functionality but even here there are some limitations.

Headless

A headless e-commerce platform offers no CMS tool, but you can plug in what you already use or wish to use. You can therefore choose your own publishing tool/CMS.

Omni-channel functionality

A commonly used functionality to keep track of your omni-strategy. There should be a good link between the e-commerce experience and the physical store.

PIM functionality

A PIM link facilitates the process of introducing new products and making changes to existing ranges much more quickly and efficiently.

Price lists

Updating and linking to price lists sounds obvious, but the functionality of how to work with price lists within different platforms varies a lot and something that buyers should check out.